The Dream Shot

Canon EOS 7D

Some Product Highlights

With a broad range of ISO settings, the EOS 7D enables shooting from dawn through dusk and ensures capture of the finest detail. With enhanced, low-noise high-sensitivity optimization, shooting in situations previously possible only with flash are easier than ever before.

The EOS 7D offers the enhanced image quality, smooth frame rates and adaptive exposure compensation necessary in a professional movie-making tool. By shooting video with a large sensor camera, it's simple to take advantage of the image characteristics intrinsic to SLR photography and not necessarily to video cameras. In addition to a number of different recording size and frame rate modes, the EOS 7D enables easy manual control of exposure, focus and Live View features and even allows for in-camera editing. The large CMOS sensor and compatibility with over 60 lenses provide a wealth of depth-of-field options. And it's all as easy as the press of a button - the EOS 7D has a dedicated Live View/Movie Recording lever with a start/stop button that gets the shooting started fast. Full HD Video is captured at 1920 x 1080 resolution at 30p (29.97), 24p (23.976) or 25p frames per second, for up to 4GB per clip. Movies are saved as .MOV files and can be viewed in Full HD with HDMI output. Other recording sizes include HD at 1280 x 720 (50p / 60p (59.94) fps) or SD/VGA at 640 x 480 (50p / 60p (59.94) fps).

The EOS 7D features a phenomenal redesigned viewfinder that not only offers 100 percent coverage, 1x magnification, a 29.4° angle of view and user-controlled dioptric adjustment; it also features a newly-designed transparent LCD display which enables a number of viewfinder displays to be overlaid at the touch of a button. Whereas with other cameras the representation of AF points and metering areas are static, with the EOS 7D, they can be displayed, adjusted and hidden, in camera, with ease. This means less distraction and more clarity to view the image in its entirety. Display options include: grid, spot metering, AF points display, hide all, zone AF, spot (single-point) AF, AF point expansion and Dual Axis Electronic Level display. The EOS 7D also features a brilliant new Dual Axis Electronic Level and tilt display that aids in achieving perfectly level shots, displaying both roll and pitch in 1° increments, either in the viewfinder or on the LCD.

Canon packed its most advanced technologies into the EOS 7D's AF system. With 19 high precision, cross-type AF sensors, any of which can be selected automatically or manually, the EOS 7D is equipped to handle even the trickiest of focus situations with ease. The high-speed microcomputers in the EOS 7D use advanced algorithms that help ensure the fastest, most accurate AF performance under the widest variety of conditions. In addition, Canon's Light Source detection AF automatically compensates the focus by taking into account artificial lighting sources and making appropriate adjustments and the EOS 7D's new Intelligent Macro focusing tracks the object or the cameras movement when shooting close-up, to ensure focus is never lost. AF modes can be customized to suit the situation, ensuring reliable focus, every time.

The EOS 7D features a new, 63-zone dual-layer sensor designed to complement the 19-point AF system. By taking into account the color and luminosity surrounding chosen AF points, this new system delivers an entirely new level of accuracy for better results even in difficult lighting situations. Since the metering sensor has a color measurement function, exposure errors and focus errors caused by different light sources are minimized; the EOS 7D gives stable exposure from shot to shot in situations where light changes, such as in a theater or concert hall. This makes the EOS 7D ideal for scenes with extreme difference in brightness such as brightly lit scenes or backlit scenes; the camera balances exposure of the main subject at the background, and exposures are not overly influenced by bright areas in the shot.

The EOS 7D is constructed of the highest quality materials, to exacting standards to ensure unfettered performance at all times. For example, the shutter can shoot at speeds up to 1/8000 sec for 150,000 cycles; the chassis is built of lightweight and rigid magnesium, and the camera's seals are built to resist water and dust.